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The Buy-Side View: Q&A with Schneider Electric’s Alexander Pasch
As part of the ‘Buy-Side View’ series, VAN will be interviewing people working for brands and agencies to hear their views on the biggest topics in video and TV advertising today – from the rise of...
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The Buy-Side View: Q&A with Montblanc’s Maria Gräfin von Scheel-Plessen
In this week’s ‘Buy-Side View’, we speak with Maria Gräfin von Scheel-Plessen, global media manager for German luxury brand Montblanc. In this interview, von Scheel-Plessen discusses how being a luxury...
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The Buy-Side View: Q&A with Jellyfish’s Gawain Owen
In this week’s ‘Buy-Side View’, we speak with Gawain Owen, digital strategy director at Jellyfish. In this interview, Owen discusses the over-complication of video and OTT, which metrics he values...
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The Buy-Side View: Q&A with OMG’s Tom Fryett
In this week’s ‘Buy-Side View’, we chat with Tom Fryett, head of programmatic development EMEA at Omnicom Media Group. In this interview Fryett discusses why he wants to wave goodbye to last touch...
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The Buy-Side View: Q&A with Pernod Ricard’s Thibaut Portal
In this week’s ‘Buy-Side View’, we speak with Thibaut Portal, global head of media and content at French wine and spirits producer Pernod Ricard. In this interview, Portal discusses the need for more...
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The Buy-Side View: Q&A with Betway’s Thanos Patsis
In this week’s ‘Buy-Side View’, we speak with Thanos Patsis, head of online media and mobile for betting brand Betway Group. In this interview, Patsis discusses the difficulties with asset creation for...
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The Buy-Side View: Q&A with Firebox’s Callum Watt
In this edition of ‘Buy-Side View’, we speak with Callum Watt, brand director at online retailer Firebox. In this interview, Watt discusses the different strengths of Facebook and YouTube when it comes...
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Buy-Side View Special: What’s Your Biggest Bugbear with Video and OTT...
This week’s ‘Buy-Side View’ special was originally published in the Video & OTT Advertising Guide 2020. The full guide can be downloaded for free here. Ultimately the advertising industry is driven...
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The Buy-Side View: Q&A with Reckitt Benckiser’s Russell Ball
In this edition of ‘Buy-Side View’, we speak with Russell Ball, global AV and media operations manager for hygiene and home at consumer goods multinational Reckitt Benckiser. In this interview, Ball...
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The Buy-Side View: Q&A with Quest Nutrition’s Anoo Mehmi
In this edition of ‘Buy-Side View’, we speak with Anoo Mehmi, digital marketing lead UK & Europe at sports nutrition brand Quest Nutrition. Influence marketing is a big focus for Quest, and in this...
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The Buy-Side View: Q&A with Total Media’s Mihir Haria-Shah
In this edition of ‘Buy-Side View’, we speak with Mihir Haria-Shah, head of broadcast at Total Media, a UK-based independent agency. In this interview, Haria-Shah discusses why there’s currently more...
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The Buy-Side View: Q&A with MediaCom’s Liam Brennan
In this edition of ‘Buy-Side View’, we speak with Liam Brennan, global director of innovation at MediaCom. In this interview, Brennan discusses why measuring reach is more complicated than it sounds,...
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The Buy-Side View: Q&A with Bountiful Cow’s Ian Daly
In this edition of ‘Buy-Side View’, we speak with Ian Daly, head of AV at Bountiful Cow. In this interview, Daly discusses the progress that’s being made on OTT measurement, the misconceptions around...
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The Buy-Side View: Q&A with Starcom’s Emma Morris
In this edition of ‘Buy-Side View’ we speak with Emma Morris, head of investment and managing partner at Starcom UK. In this interview Morris discusses how publishers and broadcasters should be working...
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The Buy-Side View: Q&A with Jellyfish’s Gawain Owen
In this week’s ‘Buy-Side View’, we speak with Gawain Owen, digital strategy director at Jellyfish. In this interview, Owen discusses the over-complication of video and OTT, which metrics he values...
View ArticleClik here to view.
The Buy-Side View: Q&A with OMG’s Tom Fryett
In this week’s ‘Buy-Side View’, we chat with Tom Fryett, head of programmatic development EMEA at Omnicom Media Group. In this interview Fryett discusses why he wants to wave goodbye to last touch...
View ArticleClik here to view.
The Buy-Side View: Q&A with Pernod Ricard’s Thibaut Portal
In this week’s ‘Buy-Side View’, we speak with Thibaut Portal, global head of media and content at French wine and spirits producer Pernod Ricard. In this interview, Portal discusses the need for more...
View ArticleClik here to view.
The Buy-Side View: Q&A with Betway’s Thanos Patsis
In this week’s ‘Buy-Side View’, we speak with Thanos Patsis, head of online media and mobile for betting brand Betway Group. In this interview, Patsis discusses the difficulties with asset creation for...
View ArticleClik here to view.
The Buy-Side View: Q&A with Firebox’s Callum Watt
In this edition of ‘Buy-Side View’, we speak with Callum Watt, brand director at online retailer Firebox. In this interview, Watt discusses the different strengths of Facebook and YouTube when it comes...
View ArticleClik here to view.
Buy-Side View Special: What’s Your Biggest Bugbear with Video and OTT...
This week’s ‘Buy-Side View’ special was originally published in the Video & OTT Advertising Guide 2020. The full guide can be downloaded for free here. Ultimately the advertising industry is driven...
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